case Developing winning strategy terminal operator - jbr-consultancy.com

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Development of winning strategy terminal operator

Mission

Develop a strategy for a container terminal.

Background

To anticipate the developments of a more competitive industry, a changing market, new parties and strategic alliances, a market leader in container handling understood that it had to review its strategy and reformulate its business.

Problem statement

What is the winning strategy to secure future leadership in this market?

Our contribution

We helped management conduct an in-depth analysis of the market, including a study of shipping lines, ports and container handling companies, scenario analyses based on various strategic assumptions, a series of management workshops and the development of a comprehensive tactical plan in various commercial and operational areas. The strategic assessment was based on a strong focus on informed analysis, involvement of various key people as well as clarification of the strategic and tactical 'road map'.

The result

A new well-researched and shared strategy.